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Many retailers were wondering about how well the holiday shopping season would pan out. After huge results during Thanksgiving week and Black Friday, the holiday season appears to be on a fast track. The final numbers are in, and holiday sales show this is a big year.
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Internet Retailer reports that there is a new sales record for the first 30 days of the holiday season. ComScore released that there were four days within this 30-day period that sales went over $1 billion. It took 10 days to eclipse $1 billion in 2011. Black Friday rose from $816 million to $1.04 billion. Cyber Monday sales increased to 17% to $1.47 billion. These two days were then followed by $1.26 billion in sales on Tuesday and $1.11 billion on Wednesday.
Thanksgiving sales paved the way, with a staggering 32% increase from last year. "Any way you look at the data, there's no doubt that web retailers had a strong Thanksgiving weekend, which culminated in a very strong Cyber Monday with web sales up nearly 22% over last year,” says Sucharita Mulpuru-Kodali, Vice President of Forrester Research. The sales show this will be an astonishing holiday shopping season.
Online sales in the US hit $20.38 billion, a 15% increase from a year ago. M-commerce is playing a key role in the growth, seeing holiday shoppers have immediate access to sales via their iPads, iPhones, tablets, and other smartphone devices. One of the catalysts was retailers offering shoppers free shipping for their online orders before and after Thanksgiving. Most retailers did require a minimum purchase, however, this proved to persuade consumers enough to buy. Shoppers spent $46 more with free-shipping orders.
Holiday shoppers enjoy the online experience, not only for free-shipping, but also the convenience it brings. With online sales increasing, brick-and mortar retailers are pursuing to meet online demand and getting their products to their customers the same day. Wal-Mart, Macy's, eBay, and many others are testing markets with same-day delivery, as it appears business is trending into more online retail.
Same-day couriers like AQuickDelivery are capable of assisting any retailer with delivering their online products, even during the strong holiday season. The Atlanta courier has the transportation expertise to create a viable delivery solution for you. From small packages to palletized freight, AQuickDelivery is available 24/7 and can deliver fast! With AQuickDelivery, your company can capitalize on holiday sales and offer same-day delivery to your shoppers.
Reference: 12.3.12, Internet Retailer, Paul Demery, Holiday sales surge with four billion-dollar-plus days